Glossary / Commoditization
Commoditization
The slide by which a once-distinctive product becomes interchangeable with rivals' and loses its price premium — the erosion that connected, software-driven features are meant to resist.
Introduced in Chapter 4 — The Moat Erodes of Tangibles.
Related terms
- Edge AI — Intelligence that runs on the device itself rather than in the cloud — one of the layers that turn static hardware into systems that keep evolving after sale.
- Moat (competitive) — A durable competitive advantage that keeps rivals from copying you.
- Churn — The fraction of customers lost each cycle.
- Compute Locator — A companion tool that matches each device workload to edge, hub, or cloud by weighing latency, bandwidth, cost, and battery life.