Glossary / Moat (competitive)

Moat (competitive)

A durable competitive advantage that keeps rivals from copying you. The book argues pure-hardware moats erode fast, while software augmentation and data build ones that last.

Introduced in Chapter 4 — The Moat Erodes of Tangibles.

Related terms

• Commoditization — The slide by which a once-distinctive product becomes interchangeable with rivals' and loses its price premium — the erosion that connected, software-driven features are meant to resist.
• Edge AI — Intelligence that runs on the device itself rather than in the cloud — one of the layers that turn static hardware into systems that keep evolving after sale.
• Minimum viable product (MVP) — A bare-minimum build that tests whether the market wants the core function.
• Mockup — A non-functional model made to test a product's look, feel, and desirability with users before committing to engineering.