Build Hardware Your Competitors Cannot Copy
Strategy frameworks for product managers building connected hardware — from first validation through security, positioning, and recurring revenue. With free tools you can use right now.
Strategy frameworks for product managers building connected hardware — from first validation through security, positioning, and recurring revenue. With free tools you can use right now.
Six arcs, from the hard truths of hardware to the business models that create durable advantage.
Arc I
Validation traps, platform absorption, and the competitive dynamics that blindside hardware teams.
Arc II
Miniaturization, connectivity, edge AI, and the data payload that turns static products into platforms.
Arc III
Concept taming, decoupled MVPs, kill gates, and lean hardware strategies that cut capital waste.
Arc IV
Competitive positioning audits, launch psychology, killer features, and the Three Axes of Disruption.
Arc V
ETSI-mapped cybersecurity requirements, privacy as competitive weapon, and the societal cost of getting it wrong.
Arc VI
Recurring revenue, customer loyalty, platform lock-in, and marketplace strategy for hardware companies.
A taste of all 26 chapters — open any one, no registration required.
New to the vocabulary? Browse the glossary of key terms — unit economics, NRE, the data flywheel, recurring revenue, and the book's own concepts, each defined and linked to its chapter.
Applying these frameworks to a real product or program? Yoel works with hardware teams directly.
Read it on Kindle or in paperback today. The large-format hardcover is coming soon.