Glossary / Tangible Stack

Tangible Stack

The book's seven-layer architecture — consumables, services, platform, and more — for turning a one-and-done durable good into a source of recurring revenue.

Introduced in Chapter 21 — Beyond One-and-Done of Tangibles.

Related terms

• Systems engineering — The traditional discipline of mastering physical constraints and technical trade-offs to make hardware work — strong on the "how," historically distant from the customer's "why."
• Three axes of disruption — The three dimensions a killer feature moves along at once — user benefit, technology, and business model — that together can redefine a category.
• Switching cost — What a customer must give up to move to a competitor.
• Tooling — The molds, jigs, and fixtures built to mass-produce a part.